Role:

Lead Product Designer

Lead Product Designer

Timeline:

3 months

3 months

Team:

1 designer + 2 developers

Tools:

Figma, Adobe CS, Swift UI

Figma, Adobe CS, Swift UI

the project

What began as a university project evolved into a fully designed, customer-facing interface for atrial fibrillation tracking — and continues to be developed by the implementation team today. The goal of the product was to enable patients to easily track and better understand their heart health in their daily lives.

What began as a university project evolved into a fully designed, customer-facing interface for atrial fibrillation tracking — and continues to be developed by the implementation team today. The goal of the product was to enable patients to easily track and better understand their heart health in their daily lives.

What began as a university project evolved into a fully designed, customer-facing interface for atrial fibrillation tracking — and continues to be developed by the implementation team today. The goal of the product was to enable patients to easily track and better understand their heart health in their daily lives.

What began as a university project evolved into a fully designed, customer-facing interface for atrial fibrillation tracking — and continues to be developed by the implementation team today. The goal of the product was to enable patients to easily track and better understand their heart health in their daily lives.

User persona

The customer had a set target group, focusing on middle-aged individuals with chronic atrial fibrillation. To concretise the group’s needs, habits and motivations, 13 interviews were conducted.

The customer had a set target group, focusing on middle-aged individuals with chronic atrial fibrillation. To concretise the group’s needs, habits and motivations, 13 interviews were conducted.

These were with people of the ages raging between 40-60 years old and with chronic heart disease. After a group brainstorming session, the interviews boiled down into a characteristic user persona.

These were with people of the ages raging between 40-60 years old and with chronic heart disease. After a group brainstorming session, the interviews boiled down into a characteristic user persona.

process

We began with a market analysis of health apps and gadgets, identifying a need for clearer UI, targeted features for atrial fibrillation, and a minimalist design. Through team brainstorming, we developed early concepts focusing on branding, functionality, and user needs.

We began with a market analysis of health apps and gadgets, identifying a need for clearer UI, targeted features for atrial fibrillation, and a minimalist design. Through team brainstorming, we developed early concepts focusing on branding, functionality, and user needs.

The user flow prioritized simplicity, modern aesthetics, and real-time monitoring, with a homepage as the central hub. Initial low-fidelity sketches helped quickly visualize ideas based on business goals and user personas.

The user flow prioritized simplicity, modern aesthetics, and real-time monitoring, with a homepage as the central hub. Initial low-fidelity sketches helped quickly visualize ideas based on business goals and user personas.

Finished prototype

This was one of my first full product development projects, and I truly learnt a lot from the time spent on developing WristBeat. Not only did I learn how to build attractive interfaces using Figma, but also how the entire process needs to be streamlined with all parties involved in order to create a truly problem solving product.

This was one of my first full product development projects, and I truly learnt a lot from the time spent on developing WristBeat. Not only did I learn how to build attractive interfaces using Figma, but also how the entire process needs to be streamlined with all parties involved in order to create a truly problem solving product.